Our Team – We’re Definitely Different!
You bet we are different!
We weren’t fired from pristine jobs or part of a so-called “downsizing.” We’re doing what we love – and you’ll reap the benefits!
A graduate of The University of Michigan (Ann Arbor - B.A. English and Communications) and Michigan State University (M.A., Advertising), Julie started her career at Ford Motor Company in its employee communications department writing for the employee newsletter and morning news program. She left Ford to begin a decade-long tenure in healthcare marketing at the Oakwood Healthcare System and the Detroit Medical Center at its facilities - Children’s Hospital of Michigan (winning a Michigan Healthcare Communicator’s Apollo Award for children’s safety videos featuring Detroit Piston Joe Dumars) Hutzel Hospital Women’ Services product line and eventually as corporate media relations director for the eight DMC hospitals.
In 1999, she returned to for-profit industry at The Taubman Company’s brand-new value shopping center – Great Lakes Crossing. There she was consistently one of Taubman’s top marketing directors in the country launching programs that generated mall traffic, increased business and awarded the company executives and shareholders with a return on investment. In 2003, she fully launched Nemeth Marketing (www.nemethmarketing.com
A graduate from Oakland University in Rochester MI, Bridget started her career as a public relations coordinator at a local advertising agency, where she worked on nationwide multimedia campaigns. She left the ad agency and worked as training coordinator at a tier one automotive supplier for two years.
Her career highlight included working in the marketing department for The Taubman Company. Bridget joined Taubman in order to open their new value mall concept – Great Lakes Crossing (GLC). Beginning her career there as Marketing Assistant in 1997, she was quickly promoted to Marketing Specialist. In her role at GLC, Bridget coordinated all the mall events and media requests and assisted the Marketing Director and General Manager with a myriad of marketing operations. In 2001 she was offered a second promotion in public relations at The Taubman Company's corporate office. However Bridget turned down the offer and decided to be a stay-at-home mom as she was expecting her first child.
While at home, Bridget has worked on several freelance marketing projects. In 2002 Bridget joined Nemeth Marketing, Inc. as a project coordinator consultant. She performs a broad range of duties from creating press releases and case studies to implementing market research. Her strong administrative, technical skills and marketing support subject matter expertise contribute to the efficient operation of Nemeth Marketing. Bridget appreciates the flexible work hours and entrepreneurial spirit at Nemeth Marketing. She is typically "on call" so she can address a variety of opportunities or issues that may arise for clients during non-business hours.
Bridget is a first generation American and embraces her Sicilian heritage. She visits her family in Sicily, Italy often and can speak the language fluently. Bridget enjoys spending time with her three children and husband and volunteers in her community.
Rose Morand has produced campaigns for clients in categories including restaurants, healthcare, gaming, financial services, shopping malls, entertainment and sports teams. She develops strategies, concepts and copy that meet marketing challenges in a full range of media, including television, radio, outdoor and Internet. Rose works closely with clients, in effect becoming a content expert for their businesses. Her presentation skills enable her to pitch and service new business with confidence and insight. Among her career highlights is the origination and development of the “Who’s Your Tiger?” campaign for the Detroit Tigers, which became a catch phrase found everywhere from t-shirts to rock songs. She has also written fiction and articles for print and online publications.
Roberta L. Zald
Industrial Markets Consultant
Roberta L. Zald has a track record of successful market planning and development built upon her bachelor’s degree in Mechanical Engineering from University of Michigan and a Master of Science in Management of Technology from MIT. Roberta has managed industrial market research projects that resulted in increased business and profitability during her employment with FANUC Robotics America as Market Planning Manager and with KMT Robotic Solutions as Director of Business Development.